- Brand and product brand strategy
- Communication strategy
- Image-building communication including the development of an image bank
ST-Ericsson has been a customer partner since 2008. Then they were called Ericsson Mobile Platforms and merged that year with ST Microelectronics. We helped to implement the new company's identity, worked with the development of two sub.brands, produced exhibition material, ads, and a lot of internal communication material. We also developed a digital photo bank for the new company.